Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Corporate
General
2022-08-12

Orchestrating Client and Company Success at DeepIntent

Articles
Aug 12, 2022
CTV
DTC
2022-07-21

How DeepIntent and Matterkind Proved CTV’s Superiority for Measuring Pharma Ad Campaigns, Delivering 2X Higher NBRx

Articles
Jul 21, 2022
Optimization
DTC
HCP
2022-07-13

DeepIntent Adds More Leading Data Providers to its Audience Marketplace, Simplifying Pharma Campaign Planning and Optimization

Articles
Jul 13, 2022
Corporate
General
2022-06-17

My Career Journey at DeepIntent: Carrie Craigmyle

Articles
Jun 17, 2022
Media
DTC
2022-06-15

Case Study: Prescriptions Over Impressions​: Matterkind and DeepIntent Prove Addressable Media Drives Script Performance and New Patient Starts​

Case Studies
Jun 15, 2022
CTV
DTC
2022-06-09

The Patient POV: Pharma Advertising on Linear TV vs. Connected TV

Articles
Jun 9, 2022
CTV
DTC
2022-05-31

Seeing TV Differently: Patient Views During the CTV Renaissance

Research
May 31, 2022
Measurement
General
2022-05-26

Democratizing Measurement Calls for Quality Data and Transparency: 6 Questions to Ask Potential Measurement Partners

Articles
May 26, 2022
CTV
General
2022-05-19

Innovating with Intent: Top 3 Takeaways One Sheet

Articles
May 19, 2022
CTV
General
2022-05-11

Innovating with Intent: Our Top 3 CTV Advertising Takeaways

Articles
May 11, 2022
Optimization
General
2022-05-09

Product Overview: ACR Data and DeepIntent Outcomes™

Articles
May 9, 2022
CTV
General
2022-05-05

Innovating with Intent: A Pharma-Focused CTV Forum

Articles
May 5, 2022
Media
General
2022-04-08

This Week in Healthcare Advertising: AI's Impact on Pharma Marketing, The Rise of AVOD Viewing, and FDA Approvals

Articles
Apr 8, 2022
Data
General
2022-03-31

No More Healthcare Data Silos: Q+A With ShareThis Director of Product Marketing Matt Palmaccio

Articles
Mar 31, 2022
Privacy
General
2022-03-17

DeepIntent Deep Dive: What Is Differential Privacy?

Articles
Mar 17, 2022
Platform
General
2022-03-16

Product Overview: Healthcare DSP Features and Benefits

Articles
Mar 16, 2022
Optimization
DTC
2022-03-16

Case Study: DeepIntent Outcomes™ (Verified Patient Reach and Efficiency)

Case Studies
Mar 16, 2022
Platform
General
2022-03-10

Product Overview: New Platform Enhancements

Articles
Mar 10, 2022
Platform
General
2022-03-10

Product Overview: Bring Your Own Audience

Articles
Mar 10, 2022
Optimization
DTC
2022-03-08

Product Overview: Patient Attributes with DeepIntent Outcomes™

Articles
Mar 8, 2022
CTV
General
2022-03-03

Making CTV Advertising Possible for Pharma Marketers

Articles
Mar 3, 2022
Corporate
General
2022-03-02

CEO Statement: DeepIntent’s Response to Russia’s Invasion of Ukraine

Articles
Mar 2, 2022
Optimization
General
2022-02-22

The Most Powerful Healthcare Advertising Platform

Videos
Feb 22, 2022
CTV
DTC
2022-02-16

Case Study: DeepIntent Demonstrates CTV’s Superiority for Pharmaceutical Marketers

Case Studies
Feb 16, 2022