Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Media
HCP
2025-10-24
false

Omnichannel EHR Marketing Delivers 1.5X TRx Growth Among HCPs

Case Studies
Oct 24, 2025
Media
Privacy
DTC
2025-10-20
false

One Month After the Presidential Memorandum, DTC Ad Spend Is Rising

Articles
Oct 20, 2025
Media
Corporate
Optimization
General
2025-10-15
true

Don't Try to Be Everywhere: Precision Marketing for Rare Disease Awareness

Podcast
Oct 15, 2025
Data
DTC
HCP
Integrated
2025-10-09
false

5 Questions with PurpleLab: Powering Smarter Healthcare Marketing

Articles
Oct 9, 2025
Media
Corporate
Optimization
General
2025-10-01
true

We've Got Your Backs: Tariffs, Ad Bans, and the Future of Healthcare Policy

Podcast
Oct 1, 2025
Events
No items found.
2025-09-26
false

Programmatic Advertising in Pharma: Key Takeaways from Fierce Pharma Week

Articles
Sep 26, 2025
No items found.
No items found.
2025-09-24
false

How Healthcare Marketers Are Using AI and Data to Drive Real-Time Optimization

Podcast
Sep 24, 2025
No items found.
No items found.
2025-09-23
false

Driving Measurable Impact with Programmatic Digital-Out-of-Home (DOOH)

Articles
Sep 23, 2025
Events
No items found.
2025-09-15
false

Fierce Pharma Week 2025: Key Takeaways

Articles
Sep 15, 2025
No items found.
No items found.
2025-09-12
false

Getting to the Facts on the Presidential Memorandum

Articles
Sep 12, 2025
No items found.
No items found.
2025-09-09
false

A Letter on Our Future

Articles
Sep 9, 2025
No items found.
No items found.
2025-09-09
false

A New Identity for our Next Chapter

Articles
Sep 9, 2025
No items found.
No items found.
2025-09-05
false

From Data to Impact: DeepIntent and PurpleLab Accelerate Smarter Targeting

Articles
Sep 5, 2025
No items found.
No items found.
2025-09-03
false

Oh Wow, There's a Lot of Rules: Thriving in Pharma's Unique Marketing Environment

Podcast
Sep 3, 2025
No items found.
No items found.
2025-09-01
false

The Results Are In: How DeepIntent Cortex™ Is Changing Healthcare Media Buying

Articles
Sep 1, 2025
No items found.
No items found.
2025-08-21
false

The FAST Track: Unlocking Pharma’s Next Big Opportunity

Articles
Aug 21, 2025
No items found.
No items found.
2025-08-20
false

We Cannot Send Them Any More Emails: Holding HCP Attention

Podcast
Aug 20, 2025
Privacy
General
2025-08-18
false

Privacy Update: What’s Changing and How We’re Preparing

Articles
Aug 18, 2025
CTV
HCP
2025-08-14
true

CTV Unlocked: A Playbook for Engaging HCPs in the Streaming Era

Guides
Aug 14, 2025
Platform
General
2025-08-07
false

Every Product Changes a Life: Storytelling and Fresh Thinking in Pharma Marketing

Articles
Aug 7, 2025
Audiences
DTC
HCP
Integrated
2025-07-24
false

Advertising Is Not Life or Death, Except in Healthcare: Reaching Underserved Communities

Podcast
Jul 24, 2025
Privacy
Platform
DTC
HCP
Integrated
2025-07-17
false

Learning from Enforcement: The Importance of an Evolving Approach to CCPA and Privacy Compliance

Articles
Jul 17, 2025
Platform
Media
DTC
HCP
2025-07-09
false

Unlocking Live Healthcare Advertising with Disney

Articles
Jul 9, 2025
Audiences
DTC
HCP
2025-06-27
false

Using Technology to Advance Health Equity: A New Solution for Reaching Underserved Communities

Articles
Jun 27, 2025
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