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CTV

CTV
HCP
2025-08-14

CTV Unlocked: A Playbook for Engaging HCPs in the Streaming Era

Guides
Aug 14, 2025
CTV
DTC
HCP
Integrated
2025-05-09

Case Study: Unlocking Greater Cross-Channel Reach with CTV Frequency Management

Case Studies
May 9, 2025
CTV
No items found.
2025-05-01

What Pharma Marketers Are Saying About CTV This Upfront Season

Articles
May 1, 2025
CTV
DTC
HCP
Integrated
2025-04-18

CTV Is Rewriting the Rules of Pharma Upfronts. Are You Ready?

Articles
Apr 18, 2025
CTV
DTC
HCP
2024-06-10

How to Improve Your Pharma TV Advertising ROI

Articles
Jun 10, 2024
CTV
DTC
2024-02-28

Three Considerations for Healthcare Marketers Switching from Linear TV to CTV

Articles
Feb 28, 2024
CTV
General
2024-02-10

5 Tips for the First-Time Programmatic CTV Advertiser

Articles
Feb 10, 2024
CTV
General
2024-01-17

DeepIntent Deep Dive: What Is CTV?

Articles
Jan 17, 2024
CTV
General
2023-06-09

What Convergent TV Means for the Future of Healthcare Marketing

Articles
Jun 9, 2023
CTV
General
2023-05-12

The State of Convergent TV: 3 Takeaways from Our Innovating with Intent Event

Articles
May 12, 2023
CTV
General
2023-05-10

Silver Streamers: A Golden Opportunity for Pharma Advertisers on CTV

Research
May 10, 2023
Data
CTV
General
2023-04-18

All About ACR Data: Your TV Campaign’s Missing Ingredient

Articles
Apr 18, 2023
CTV
General
2023-01-20

CTV in ‘23: A Collection of 20 CTV Stats You Need to Know

Articles
Jan 20, 2023
Data
CTV
Privacy
Media
General
2022-12-01

What We See for 2023: The Healthcare Advertising Trends Shaping Our Industry

Articles
Dec 1, 2022
Data
Measurement
CTV
Privacy
General
2022-11-23

What We See for 2023: The Pharma Advertising Trends Taking Our Industry by Storm

White Papers
Nov 23, 2022
Data
CTV
General
2022-10-26

Omnichannel Healthcare Marketing, Data Privacy, CTV: The Stars of Digital Pharma East 2022

Articles
Oct 26, 2022
CTV
General
2022-10-07

Seeing TV Differently: A CTV 101 Guide for Pharma Marketers

White Papers
Oct 7, 2022
CTV
HCP
2022-08-16

4 Steps to Successfully Reach HCPs on CTV

Articles
Aug 16, 2022
CTV
DTC
2022-08-16

Patient Views During the CTV Renaissance

Videos
Aug 16, 2022
CTV
DTC
2022-07-21

How DeepIntent and Matterkind Proved CTV’s Superiority for Measuring Pharma Ad Campaigns, Delivering 2X Higher NBRx

Articles
Jul 21, 2022
CTV
DTC
2022-06-09

The Patient POV: Pharma Advertising on Linear TV vs. Connected TV

Articles
Jun 9, 2022
CTV
DTC
2022-05-31

Seeing TV Differently: Patient Views During the CTV Renaissance

Research
May 31, 2022
CTV
General
2022-05-19

Innovating with Intent: Top 3 Takeaways One Sheet

Articles
May 19, 2022
CTV
General
2022-05-11

Innovating with Intent: Our Top 3 CTV Advertising Takeaways

Articles
May 11, 2022