Insights

The DeepDive

We’ve always got something exciting in the works. Check out our insights to stay connected with the latest news, product updates, and resources shaping the healthcare marketing landscape.

Latest Insights

Data
Privacy
Platform
General
2026-01-20

How Our New Data Center Powers AI-Driven Outcomes for Advertisers

Articles
Jan 20, 2026
Events
Optimization
Audiences
Data
Privacy
General
2026-01-14

The 5 Key Health Marketing Takeaways from CES 2026

Articles
Jan 14, 2026
Audiences
Data
Optimization
CTV
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2025-12-30

7 Ways We Were Inspired by Our Clients and Partners This Year

Articles
Dec 30, 2025
Optimization
Media
Data
HCP
DTC
General
2025-12-23

Why Online-to-Offline Optimization Matters Most and How AI Makes it Possible

Articles
Dec 23, 2025
Privacy
General
2025-12-16

2025 Year-End Privacy and AI Governance Update

Articles
Dec 16, 2025
CTV
Measurement
Media
General
2025-12-02

5 Questions With Nicole Alfonso About CTV Pharma Advertising

Articles
Dec 2, 2025
Optimization
Platform
General
2025-11-20

Investment Optimization: Making Every Ad Dollar Work Harder in Healthcare Marketing

Articles
Nov 20, 2025
Media
CTV
DTC
2025-11-14

TV Paused by the FDA? Play Smarter, Not Smaller

Articles
Nov 14, 2025
Media
Audiences
HCP
DTC
Integrated
2025-11-13

Where Credibility Meets Emotion: Why Patient-Provider Conversations Define Marketing Success

Podcast
Nov 13, 2025
Media
Audiences
Optimization
DTC
HCP
General
2025-10-30

What Happens When Healthcare Marketing Tools Are Purpose-Built for Healthcare Marketing

Articles
Oct 30, 2025
CTV
Media
HCP
2025-10-29

Reaching Audiences Where They're Most Engaged: How CTV is Changing Pharma Marketing

Podcast
Oct 29, 2025
Media
HCP
2025-10-24

Omnichannel EHR Marketing Delivers 1.5X TRx Growth Among HCPs

Case Studies
Oct 24, 2025

Get Certified

DeepIntent DSP Certification

Exclusively for deepintent clients
Move faster in healthcare media execution. Gain a practical understanding of DeepIntent’s healthcare-specific DSP, helping you activate healthcare audiences more effectively and drive meaningful healthcare marketing performance and outcomes.

Cortex Essentials

Exclusively for deepintent clients
Execute healthcare campaigns with greater speed and precision. Learn how DeepIntent Cortex gives you the power to combine health and media insights, enabling smarter media buying and scalable campaign performance.

Digital Health Marketing Certification

Understand healthcare marketing without the guesswork. Build a clear foundation in healthcare marketing fundamentals, from pharma basics and measurement to CTV and privacy-first addressability, so you can navigate complexity and contribute with confidence.

Digital Health Targeting Certification

Navigate healthcare targeting in a privacy-first world. Gain a working understanding of HCP and DTC audiences, from segmentation and modeling to identity and evaluation, to build more impactful audience strategies.